Everyone wants to be “data-driven.” Most retailers already have dashboards, BI tools, and reports. Yet, many still struggle to turn that data into better decisions. Why? Because technology doesn’t drive change — people do.

The goal isn’t just to increase turns—it’s to find the optimal balance. A ratio that’s too high might signal stockouts and lost sales, while one that’s too low may indicate overstocking and higher shrink.

When Target launched in Canada, it was expected to be a massive retail success. Instead, it turned into a case study in how bad data can lead to disastrous results — both operationally and financially.